Zune Phone? Pink?
by Steve on 02/07/09 at 9:04 am
Advertising firm McCann Erickson has won a lucrative advertising contract with Microsoft. Zune advertising people—are now talking on record about Microsoft’s “Pink” project, and gearing up to promote it.
A look at the McCann T.A.G site reveals a portfolio that contains three videos for the Zune, including two ads and a trade reel. Zune? Pink? Zunephone? Pinkphone! PinkZune! Pink Zune Phone! And so on.
Now, these ads are among a fair number of Xbox promotional ads, so it’s clear that this is one of Microsoft’s go-to teams for advertising in general. But since we still haven’t heard any true confirmation as if this project has been given a green light just yet or if the Mobile 7 rumors are true, but the speculation of such a project can’t be to far from true because we got to assume Microsoft wants to compete with the iPhone. And from looks of the Zune HD which looks pretty darn amazing, a Zune phone could definitely change the mobile device market in a way we haven’t seen since before the iPhone.
-Steve
[gizmodo]
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